Note that Prebid Server also supports a floors feature that is very similar to the Prebid.js module. For example, a publisher can provide a matching function that returns the device type to allow the Floor module to use device type as an attribute within a prebid floor rules file. Retrieved from a real-time data service (Dynamic)Įven though floors are defined with five pre-configured dimensions, it’s possible (in Prebid.js) to extend the list of dimensions to attributes of the page, user, auction or other data by supplying a dimension matching function.The entire set of floors selected by the Price Floors Module for a given auction is called a “Rule Location”. Failing to do so may yield unexpected results and could impact revenue performance. ![]() When using GPT Slot name, the GPT library is required to load first. The floors utilized by the Price Floors Module are defined by one or more set of rules containing any or all of the following dimensions: The module provides several ways for Prebid floors to be defined, that are used by bidder adapters to read floors and enforced on bid responses in any supported currency. ![]() It’s a way for publishers to signal to bidders the price to beat, thereby protecting the value of their inventory. The Price Floors Module provides an open source framework in Prebid for Publishers to configure Prebid price floors on their own or to work with a vendor who can provide floors.Ī ‘floor’ is defined as the lowest CPM price a bid will need to meet for each Prebid auction. Define, Set and Map Custom Schema Attributes.
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